Merchandising Campaign Manager for France and Spain
Dell
Casablanca, Morocco
il y a 6j
source : Tanqeeb

Merchandising

Consumer & Small Business Merchandising Senior Advisor

Casablanca, Morocco

As a global business with game-changing products, there’s always scope for Dell to grow sales and expand market share. So a highly skilled Product Marketing team is essential.

Our team has real vision. They develop and implement strategic approaches to solutions and technology marketing that put our products and services at the forefront of our customers’ minds.

Always ready to adjust strategies in response to market change and competition, the team works closely with sales, product partners and vendors.

Crucially, their remit goes beyond the customer value proposition to making sure product development is informed by customer insights.

Key Responsibilities

The core purpose of this role is to develop and monitor demand generation campaign(s) across Dell, including orchestrating strategic input and execution across marketing's functional areas, business unit teams (e.

g., product marketing and product management), and regional marketing and sales teams.

  • Delivers pan-Dell alignment in critical GTM areas (events, sales plays, pan-Dell & Vertical messaging, BTB Digital, content and Channel)
  • Integration point between planning, BUs, global shared services and regions
  • Inputs marketing mix recommendations into planning process based on best practices & campaign analytics
  • Integrates with regions & regional sales to ensure campaign objectives are understood and communicated, campaign milestones hit, and in-period adjustments made based on requirements and / or market shifts.
  • Also, coordinates with other campaign managers, marketing and business leaders to schedule and orchestrate campaigns for maximum impact

  • Drives development of marketing toolkit guide that clarifies the role of marketing tactics, applications, and KPIs. Standardize as input to planning process.
  • Also, develops and standardizes campaign management processes, responsibilities, and infrastructure. Manages development and review of creative processes

    Essential Requirements

  • Fluent communication skills in French, English and ideally Spanish
  • Master’s degree in Business, Marketing or related field with the ability to build, implement and support a Business Management Structure (BMS)
  • Proven experience in Merchandising or Product Management, demonstrated knowledge of the IT market
  • Develops complex solutions to business problems or customer engagements through in-depth analysis, coordination and negotiation with key decision makers.
  • Analyzes and forecasts business and market trends

  • Develops innovative solutions to problems without precedent and advises key leadership on the latest principles, practices, and / or technologies and their practical application
  • Dell Technologies is a unique family of businesses that helps organizations and individuals build their digital future and transform how they work, live and play providing customers with the industry’s broadest and most innovative technology and services portfolio.

    We value our customers, winning together, innovation, results and integrity. Grow your career with a highly competitive salary, bonus programs, world-class benefits and unparalleled learning and development opportunities all at a company that is proud to be diverse and inclusive.

    Learn more on how we are closing the diversity gap here.

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