Senior Product Manager - Kenz'up
Boston Consulting Group (BCG)
Casablanca, Morocco
il y a 2j
source : Tanqeeb

Position : Senior Product Manager

About Kenz'up

Join the new moroccan tech startup!

Kenz'up is a startup launched in June 2020, funded and backed by a big moroccan corporation aiming to diversify its activities towards digital financial services.

Kenz'up has been incubated during 9 months by BCG-DV that delivered a world class MVP and Go To Market strategy.

Kenz'up ambition is to develop a wide range of financial services to be used by millions of moroccans in their daily life and support the national financial inclusion strategy.

What will be your role?

You'll have to deeply understand the Moroccan customers and the problems they are facing when it comes to their loyalty towards brands and their day to day payment needs, mix that with some creativity and a lot of innovation to come up with a vision for the product, aligned with the company business strategy.

Customer Support will be a main stakeholder for you to get feedbacks from our clients but you will also need to conduct surveys and face to face meetings with customers.

You will be able to set priorities based on customer needs and business impacts and build all needed actions to reach the defined vision.

You'll have to be a product owner making sure problems that popup will be solved and that the product will be out on time.

You need to be user-centric and data driven, once the products are out, or while testing you'll be spending time looking at data or interacting with the users to convert raw data to smart useful insights and a better understanding of the product performances and users behaviors.

The role is an interaction between business, technology and user experience and you'll be in the middle of all that.

What will you need to do or have :

  • Conduct market research supported by meetings with customers and non-customers as well as analyzes on market & product data
  • Craft product strategy that executes on Kenz'up vision
  • Develop go-to-market plans, positioning, messaging and all elements related to the business case
  • Be responsible of the Product and Tech OKRs
  • Ownership and accountability of the OKRs and KPIs
  • Communicate internally and externally to evangelize vision and inspire all stakeholders to get them on the same page
  • Work with UX translating research into deep understanding of the target users, their needs and how to deliver product value and delight, creating preliminary design concepts and working closely with engineering to implement and iterate on them
  • Work with Engineering lead to initiate and prioritize projects, assist in determining the best technical implementation methods including what parts to build vs. buy
  • Develop product launch plans together with engineering & marketing and finally launch product
  • An excellent understanding of how technical teams work and an ability to provide leadership to technical teams so the products can be launched with maximum effectiveness
  • The ability to apply the best organizational, analytical and problem solving skills to product development and strategy.
  • Measure and evaluate how the product is used to ensure that the product solves the right problem, users understand it and, if applicable, that they are willing to pay
  • Be outcome oriented, not output oriented
  • Requirements

  • At least 5 years work experience in product management
  • Excellent analytical and problem solving aptitude combined with brilliant communication skills
  • Deep knowledge of lean startup and short iteration methodologies
  • Outstanding product instincts and creativity combined with a passion for digital media and advertising products
  • Ability to inspire and guide teams without direct authority and provide hands-on leadership
  • Ability to communicate with all types of internal and external stakeholders
  • Ownership of business goals and accountability for reaching them
  • Proven track record to take full ownership of products from conceptual ideas to actual launch
  • Nice to have

  • MS in Computer Science, Marketing or Economics
  • Technical / Engineering background
  • Familiar with agile and lean start-up / innovation methods
  • Familiar with testing methods
  • What We Offer

  • Possibility to be part of a company changing the Internet industry in Morocco / Africa
  • Young and dynamic work environment
  • Belonging to a very strong moroccan corporate ensuring company fundings and employees benefits
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