Merchandising Campaign Manager for France and Spain
Dell
Casablanca, Morocco
il y a 4j

Responsibilities

The core purpose of this role is to develop and monitor demand generation campaign(s) across Dell, including orchestrating strategic input and execution across marketing's functional areas, business unit teams (e.

g., product marketing and product management), and regional marketing and sales teams.

  • Delivers pan-Dell alignment in critical GTM areas (events, sales plays, pan-Dell & Vertical messaging, BTB Digital, content and Channel)
  • Integration point between planning, BUs, global shared services and regions
  • Inputs marketing mix recommendations into planning process based on best practices & campaign analytics
  • Integrates with regions & regional sales to ensure campaign objectives are understood and communicated, campaign milestones hit, and in-
  • period adjustments made based on requirements and / or market shifts

  • Drives development of marketing toolkit guide that clarifies the role of marketing tactics, applications, and KPIs. Standardize as input to planning process
  • Develops and standardizes campaign management processes, responsibilities, and infrastructure. Manages development and review of creative processes
  • Coordinates with other campaign managers, marketing and business leaders to schedule and orchestrate campaigns for maximum impact
  • Essential Requirements

  • Fluent communication skills in French, English and ideally Spanish
  • Master’s degree in Business, Marketing or related field
  • Proven experience in Merchandising or Product Management, demonstrated knowledge of the IT market
  • Develops complex solutions to business problems or customer engagements through in-depth analysis, coordination and negotiation with key decision makers, analyzes and forecasts business and market trends and develops innovative solutions to problems without precedent and advises key leadership on the latest principles, practices, and / or technologies and their practical application
  • Ability to build, implement and support a Business Management Structure (BMS)
  • Benefits

    We offer highly competitive salaries, bonus programs, world-class benefits, and unparalleled growth and development opportunities all to create a compelling and rewarding work environment.

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