Digital Marketing Manager
Tanger, Morocco
il y a 4j
source : Tanqeeb

Job Description

  • Understand marketing metric and funnel analytics and optimise current marketing plansacross a variety of channels including our website, blog, newsletter and all social media channels
  • Oversee the delivery of all digital activations including but not limited to, digital media, SEO, SEM, digital content and translate business goals into integrated marketing campaigns for lead generation and conversion maximization
  • Provide market intelligence on customer, competitors and overall market trend, utilize consumer insights and market data to formulate marketing campaigns, identify brand positioning in the market
  • Develop and execute always-on SEO content packages on our website encompassing keyword research, landing page development, launch, monitoring, analysis and optimisation
  • Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and OKRs)
  • Maintain and update regular keywords performance reporting and drive reporting automation process
  • Partnership Marketing - Plan joint promotion activities with key strategic partners that directly fuel new customer acquisition
  • Job Requirements :

  • Must have SEM knowledge, an understanding of SEO principles and content optimization
  • Highly experienced in Google Analytics, SEM Rush, Google Ads, CRM experience
  • Superior proofreading and copy editing skills
  • Understanding of Google keyword optimization (SEO / SEM), Google analytics analysis reports
  • Strong project management skills
  • Experience with B2B social media and content generation
  • Strategic thinker with demonstrated experiences running successful marketing campaigns
  • Outgoing, aggressive, result-oriented and passionate.
  • Demonstratively self-driven; prior entrepreneurship experience heavily valued
  • 5+ years in a senior Digital marketing role
  • 4+ years with Google Analytics
  • Exceptional communication skills, analytical skills, and an earnest approach to your work.
  • B.A or equivalent

  • Fluent in reading, writing, and speaking English and 1 other languages
  • Immediately available candidates are highly welcome
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