Trade & Brand Marketing Manager
Catenon
Casablanca (Morocco)
il y a 2j

FUNCTIONS

Our client is a leading FMCG company currently recruiting a Brand Manager as part of their expansion in the Moroccan & African market.

The position will be based in Casablanca. As main responsibilities we can highlight : - Planning, designing and implementing the annual trade and marketing plan for the category.

  • Responsible for the marketing mix (volumes, prices, margins) as well as market and consumer insights in order to align the category to the market and identify new opportunities.
  • Lead the launch of new products in contact with all the internal and external stakeholders.- Developing POS, promotional material, designs of the assigned category along with the development of promotions according to market needs.
  • Work jointly with the Sales department establishing sales forecasts, sales evolution (volume, margin, value) of each reference.
  • Our ideal candidate will have 5 years experience as Trade Marketing or Brand Manager in FMCG companies with deep knowledge of the Moroccan market.

    We need a person with ability to adapt, good communication and analytical skills, strategic vision and proven experience managing a brand / category from a 360º approach.

    French and English or Spanish speaker is required.

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