Franchise Head NS/Ophta MTL
Casablanca, Morocco
il y a 9j

Job Description

Lead MTL NS / Ophta business by providing effective and inspiring leadership

on (1) development of the franchise strategy (2) maximization of NS and Ophta

portfolio by driving launch excellence and creating sustainable growth through

effective life cycle management (3) collaboration with cross-functional team to

maximize brand value (3) Providing effective people management / leadership.

Drive the development of the Franchise strategy and analyses team

capabilities, structure and processes, vis-à-vis the defined strategy,

Communicate a clear vision for the Franchise and be able to align team

behind the vision. Raises contentious issues in a manner that drives

resolution, and enables others to do the same, Lead marketing and sales excellence ensuring performance goals are achieved, Implement a high performance culture with an emphasis on flawless execution and expedition, Optimize early performance and uptake of launch brands through

effective launch preparation (LRRs) and continued assessment through

critical initial post-launch phase (PLRs), Lead cross-functional teams to optimize brands value and business outcomes (Market access, KAM and DRA),

Ensure deep understanding of the Country political environment and

healthcare structure to contribute to innovative MA initiatives,

Foster a culture based on external stakeholders focus to build alliances

and networks to capture customer insights and see how they may

  • translate into scenarios with commercial significance, Contribute to ensure listing in national drug lists and key accounts mapping / Strategy in collaboration with KAM department, Ensure marketing brand plans (strategy, messaging, and initiatives) are developed at a high standard and implemented and maximized, Evaluate portfolio ensuring resources (marketing mix) are optimized;
  • and evaluate potential of expanding portfolio to add newer / more effective products, or to address different additional disease states.

    Adoption of BEST practices, LCM and creation of teamwork approach,

    Partner with MTL medical team to ensure Phase IIIB / Phase IV studies, IITs, and scientific posters / publications,

    Institute and enhance relevant marketing and sales training to improve skills ensuring best in class performance, Evaluate, develop, and recognize personnel talent within the country and make recommendations to management and human resources when appropriate, Accountable for management of franchise P&L

    Achievement of MTL performance goals (sales and growth targets, management result, and market share),

    P&L management,

    Generation of additional sales (introduction of new products, launching products ahead of schedule),

    Feedback from Local leadership team,

    Feedback from Country Group leadership team.

    Minimum requirements

  • 10+ years’ experience in pharmaceutical marketing,
  • Strong leadership and proven ability to take initiative,
  • Solid analytical and people skills,
  • Track record of exceeding goals,
  • Sales management experience.
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