Marcom Manager Secure Power
Schneider Electric
MA-Grand Casablanca-Casablanca
il y a 4j

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Job Description

Marcom Manager Secure Power - Maghreb & SSA-005D3Z

Mission :

Secure Power (IT Business Unit) Marcom Manager will be assisting the Marketing & Communication Leader for Francophone Africa & Islands in developing countries on deploying, measuring and improving all initiatives related to non-

digital & digital field (360 ) : Thought leadership, events, launches, business campaigns, corporate websites, corporate digital projects, partner relation management, social media, digital education, digital media plan etc.

Increase Added value in customer interactions to maximize revenue conversion. Optimize content delivery & interaction through Non-

digital & Digital Marketing. Support transition from channel delegation to channel management. Work in close operational collaboration with country Business teams to make deployment of projects smooth and delivered on time.

Key responsibilities :

Insure the development and execution of the country marketing communications initiatives including product launches, sales collateral, tradeshows, campaigns, social site presence, company website, public relations, events, telemarketing, data entry, research, keycode creation and administrative matters

Executes, and measures demand generation marketing programs to grow sales pipeline and revenue for Field Sales organization.

Track lead flow to ensure the appropriate Sales channels are following up with event attendees and campaign responders in a timely manner

Follow up and update marketing spend on regular basis design marcom activities to maximize ROI

Collaborate closely and coordinate with managers in Marketing and Sale to leverage marcom

Negotiate with 3rd party vendors / agencies on marcom operations related requirements to get the best service with the lowest price possible (procurement activity)

Maintain marketing library by checking and replenishing inventory (product brochures, corporate gifts)

Drive the Corporate and Social Responsibility activities manage the Access to Energy project

Assist with other administrative marketing duties such as preparing documents for mailing; updating marketing calendar

Update at quarterly basis the Marcom reports according to the brand corporate KPIs in the perimeter of action

Scope :

Morocco, Algeria, Tunisia, West Africa, Central Africa

Skills

Conceptual skills of various marcom practices

Highly organized, proactive problem-solver, and quick learner

Adapt easily in complex organization

Strong interpersonal communication skills

Proficiency with computer software, document / presentation editing and Excel skills

Experience

3-5 years working experience in related job function is required

Work experience in technology related industry is plus

Education

Bachelor degree with specialty in marketing, communication, journalism / public relations, advertising is preferred

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